8.4 Tracking Tools

There’s a whole range of different tracking tools available to fill the gaps leftby Google’s Channels. Here is a quick run-down of the main ones with twoMUST-HAVE titles at the end:

AdSense Log

http://www.adsense-secrets.com/adsenselog.html

your account as frequently as you wantand the log will even you give you a sound, an email ora pop-up window when new data is available.Price $50. Free 30-day trial.

AsRep

http://www.asrep.comAsRep lets you track all of your stats in real time. Thatincludes each of your three regular ad units, an AdLinkunit and up to two search boxes on each page.The program also captures colors, format and channels,and whether the units are showing ads or alternates.Price $50. Unlimited evaluation version available.

CSV AdStats

http://www.nix.fr/en/csvadstats.aspxCSV AdStats is less of a tracker and more of anumber-cruncher. You can download Google’s CSVdata file and conduct a full stats analysis to checkaverages and create charts.A useful way to squeeze more sense out of yourstats. FREE Google

AdSense Tracking Script

http://www.biz-directory.org/AdSense/The Google AdSense Tracking Script lets you see the domains and files whereclicks occurred, hourly and daily stats and who clicked what, where andwhen. Price $100.

If you are serious about making money with Google AdSense, there are twotools that I use regularly and wholeheartedly endorse above all others. Theinvestment in these tools will pay for itself again and again.

AdSense Tracker

AdSense Tracker does thefollowing:

1. Track clicks, page views and CTRby referrer.

2. Track clicks, page views and CTRfor each search engine and allsearch keywords.

3. Real-Time tracking of yourAdSense channels and your owncustom channels.

4. Track clicks, page views and CTRby domain, page, directory,advertiser url, IP and ad format

5. List all clicks (IP, ad url, originating page, referrer and date/time).

6. Track WebSearches by domain, page and referrer

7. Track WebSearches by search engine and all search keywords, as wellas by channel, hour and IP address

8. List all WebSearches (IP, search terms, originating page, referrer anddate/time) and run reports on any date range.

The developer of this package offers a 30-day FREE TRIAL, so you can’t gowrong with giving it a spin.Click the link below to try AdSense Tracker for free:

http://www.adsense-secrets.com/tracker.html

AdSenseDesktop — Instant Stat Analysis

And once you’ve got your stats, Irecommend reading them withAdSenseDesktop. This is a greatprogram that lets you downloadyour stats, turn them into graphsand analyze them to identify trendsand work out what works best.You’ll also be access your datafaster and easier — there’s no needto log in through the GoogleAdSense website each time youwant to see how you’re doing —and all the changes you make arekept in a centralized log! Thatmakes it easy to remember thechanges you made and see whichones increased — or decreased — your earnings!And as I discuss in a later chapter, it is critical that you keep an AdSensejournal, making note of the changes you make to your AdSense as you go.AdSense Desktop includes a “Notes” page that allows you to do this.